We’re 2x kiwi’s sharing what we’ve learned on our entrepreneurial journeys to help you on yours.

We’ll be sharing these thoughts & lessons via different mediums and tones we hope will keep you both satisfied and thirsty for more.

You can expect a mixture of, how to’s, insights, stories, rambles and other stuff.

No theoretical stuff here. Only what we’ve tried and tested and know that works.


We want to work with and invest in people doing cool stuff. We’re not a VC fund or anything formal like that. We’re just going after the interesting. Got something you want to share? reach out.


The bones of what we do. Create content that we think will help. We’ve learned the hard lessons so you can do it easy. If there’s anything you want to see, give us a bell.


Our content will probably leave more questions unanswered than answered and sometimes you need to hear it from the horse’s mouth. Soon we’ll put together a common place for us to rift on whatever floats.

Our Values

Give Back

Simple really. We both got lots of help. We’ll try and do the same for you.


Social media only shows one side of people’s stories. We’ll be sharing both.

Rising Tide

The more we can connect and share each other’s ideas, knowledge and know-how the better we all do.


Most of all we’re trying to provide value. It’s an over-used term but it’s the truth.


We’re both on the daily grind, just like you. You’ve got to be in to win.


It’s a beautiful place full of beautiful people and we’re grateful to be here.

Our People

This is us. Nothing exciting, just a couple of peeps doing there thing.

Kale Panoho

Founding Partner

Co-founder of K&J Growth and Partner at Rugby Bricks. Basically, Kale has made a lot of people a lot of money. He combines deep digital marketing know-how with a growth hacker mindset to deliver impressive business results for the companies he’s vested in and the clients he works for.

Rhys Jeffery

Founding Partner

Owner/Operator of SMB’s like Compound Gym and Co-founder of Paper Not Foil. I’ve done a lot of dumb stuff and I’m still going so amongst the dumb I must’ve done some right.


Now that we’re all digital-first. Zoom is the most likely place you’ll find us. Otherwise we live in the general vicinity of the places listed below. Want to meet in person? Send us a message.


Want to get in touch? Head over to the contact page and send us a message


Want to get in touch? Head over to the contact page and send us a message

Work With Us